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Hytride Flex Concealer

A buildable medium-full coverage concealer formulated with tripeptides and a patented technology to promote hydration & skin firmness, while concealing seamlessly and comfortably.

Selected shade
BRIGHTENER Fair Neutral Brightener for Fair-Medium Skin Tones
PEACH Peach Colour Corrector for Fair-Medium Skin Tones
OCHRE Ochre Colour Corrector for Medium-Deep Skin Tones
FC1 ROSIE Fair Cool (Pink Undertones)
FW1 MARINA Fair Warm (Yellow Undertones)
FN1 JULIA Fair Neutral (Neutral Undertones)
LC1 MAGGIE Light Cool (Pink Undertones)
LW1 SYLVIA Light Warm (Yellow Undertones)
MN1 CHARLOTTE Medium Neutral (Neutral Undertones)
MW1 ETTA Medium Warm (Golden Undertones)
DW1 SHEMARA Dark Warm (Golden Undertones)
DN1 CATHY Dark Neutral (Neutral Undertones)
DEN1 LUVVIE Deep Neutral (Neutral Undertones)
DEW1 SERENA Deep Warm (Golden Undertones)
DEC1 VIOLA Deep Cool (Red Undertones)

A buildable medium-full coverage concealer formulated with tripeptides and a patented technology to promote hydration & skin firmness, while concealing seamlessly and comfortably.

Selected shade
BRIGHTENER Fair Neutral Brightener for Fair-Medium Skin Tones
PEACH Peach Colour Corrector for Fair-Medium Skin Tones
OCHRE Ochre Colour Corrector for Medium-Deep Skin Tones
FC1 ROSIE Fair Cool (Pink Undertones)
FW1 MARINA Fair Warm (Yellow Undertones)
FN1 JULIA Fair Neutral (Neutral Undertones)
LC1 MAGGIE Light Cool (Pink Undertones)
LW1 SYLVIA Light Warm (Yellow Undertones)
MN1 CHARLOTTE Medium Neutral (Neutral Undertones)
MW1 ETTA Medium Warm (Golden Undertones)
DW1 SHEMARA Dark Warm (Golden Undertones)
DN1 CATHY Dark Neutral (Neutral Undertones)
DEN1 LUVVIE Deep Neutral (Neutral Undertones)
DEW1 SERENA Deep Warm (Golden Undertones)
DEC1 VIOLA Deep Cool (Red Undertones)

BENEFITS

Strengthens the skin · Hydrating · Adaptable coverage · Undetectable finish · Weightless formula · Flexible & grippy · High PCR vessel · Accessible packaging

HILARY’S NOTES

Three years and many iterations in the making-at last, an intelligent concealer designed to move with you for long-wear hold.

I created the The Holme Beauty Hytride Flex Concealer after recognising the gaps in this category for a concealer that is hydrating and doesn't dry down but still lasts all day without feeling cakey.

  • Combines tripeptide technology, tomato leaf extract and a caffeine alternative to strengthen, firm and hydrate, without affecting performance
  • Offers a natural, adaptable coverage with an undetectable finish on the skin
  • Medium to full coverage formula
  • Harnesses high-tech skincare that cares for and perfects the complexion while concealing blemishes, discolouration and hyperpigmentation
  • Perfect blendability the Hytride Flex Concealer can be sheered out, or built up based on your application preference.

Learn more about how to apply for your face

KEY INGREDIENTS

  • A patented technology, which creates a fluid with a high molecular weight to ensure the product feels weightless, flexible, and grippy on the skin (rather than drying down into fine lines).
  • Vita Freeze: A unique tripeptide complex that boosts the skins hydration by 25% and increases its firmness by 72%
  • Caffeye-like Vita: 16x more powerful than caffeine in depuffing and 5x more powerful at reducing texture around the eyes

5.8ml

To simply and seamlessly conceal discolouration, be it dark circles, blemishes or pigmentation, apply the Holme Beauty Hytride Flex Concealer directly to the skin with the doe foot and using Brush No.6, our Complexion Cushion, or your finger gently work the product onto the required areas and build up as needed.

The No.6 brush will apply the product to the coverage level you want with soft, feather like strokes where the damp Complexion Cushion will allow, like the warmth of your fingertips, the concealer to melt effortlessly into your base.

To colour correct- Apply the Holme Beauty Hytride Flex Concealer wherever you can see dark purple or red undertones (typically beneath the eyes, on the forehead, or around the mouth), or wherever hyperpigmentation is visible. The product offers medium to  high coverage and a surreal skin finish, however it can be layered to increase coverage, or sheered down with Brush No.6 based on your preference.

To conceal- Apply the concealer directly to the area you wish to cover, then press into the skin with your fingertip, the Holme Beauty No.6 Concealer Brush or Complexion Cushion.

To brighten- To create depth and dimension to your face, apply the Holme Beauty Hytride Flex Concealer to areas of the face you wish to bring light to. Blend with the Holme Beauty No. 6 Concealer Brush or Complexion Cushion to create an incandescent, diffused light effect with an artistry finish.

Please refer to Hilary’s educational content to understand how to customise your own application.

WATER
DIPHENYLSILOXY PHENYL TRIMETHICONE
GLYCERIN
CAPRYLYL METHICONE
ISODODECANE
CETYL ETHYLHEXANOATE
CAPRYLIC/CAPRIC TRIGLYCERIDE
LAURYL POLYGLYCERYL-3
POLYDIMETHYLSILOXYETHYL DIMETHICONE
TRIMETHYLSILOXYSILICATE
C13-15 ALKANE
DIMETHICONE
ACRYLATES/POLYTRIMETHYLSILOXYMETHACRYLATE COPOLYMER
DISTEARDIMONIUM HECTORITE
METHYL TRIMETHICONE
MAGNESIUM SULFATEPOLYGLYCERYL-3
POLYDIMETHYLSILOXYETHYL DIMETHICONE
SORBITAN SESQUIOLEATE
POLYMETHYLSILSESQUIOXANE
1,2-HEXANEDIOL
TRIETHOXYCAPRYLYLSILANE
DIMETHICONE/VINYL
DIMETHICONE CROSSPOLYMER
CETEARYL DIMETHICONE/VINYL
DIMETHICONE CROSSPOLYMER
CAPRYLYL GLYCOL
ALUMINUM HYDROXIDE
ETHYLHEXYLGLYCERIN
SILICA SILYLATE
LAURYL DIMETHICONE
XANTHAN GUM
COLEUS FORSKOHLII ROOT EXTRACT

(+/-):
TITANIUM DIOXIDE CI 77891
IRON OXIDES CI 77491
IRON OXIDES CI 77492
IRON OXIDES CI 77499

Accessibility
Focussed

Clean
Ingredients

Sustainable

Cruelty
Free

Vegan

Pair With

Complexion Cushion

Complexion Cushion

View More Details
Brush Number Six

Brush Number Six

View More Details
How to: COLOUR CORRECT, CONCEAL, & BRIGHTEN

How to: COLOUR CORRECT, CONCEAL, & BRIGHTEN

View More Details

NOTES FROM HILARY

"I know it takes a while developing product, but this formula took 3 years. We scrapped 3 different formula journeys for it until we got here. It’s something about the Korean formula and focus on the sensorial feeling on the skin - but like always I’m here to develop a product that will show up & do the work. With such a great formula and the range designed around my educational technique of colour correction, paired with brightening I know this concealer will finally liberate a lot of women with their makeup routines!"

Our Shades

Try it on
  • All Shades
  • Brightener
  • Colour Corrector
  • Fair
  • Light
  • Medium
  • Dark
  • Deep

BRIGHTENER

Fair Neutral Brightener for Fair-Medium Skin Tones

PEACH

Peach Colour Corrector for Fair-Medium Skin Tones

OCHRE

Ochre Colour Corrector for Medium-Deep Skin Tones

FC1 ROSIE

Fair Cool (Pink Undertones)

FW1 MARINA

Fair Warm (Yellow Undertones)

FN1 JULIA

Fair Neutral (Neutral Undertone)

LC1 MAGGIE

Light Cool (Pink Undertones)

LW1 SYLVIA

Light Warm (Yellow Undertones)

MN1 CHARLOTTE

Medium Neutral (Neutral Undertones)

MW1 ETTA

Medium Warm (Golden Undertones)

DW1 SHEMARA

Dark Warm (Golden Undertones)

DN1 CATHY

Dark Neutral (Neutral Undertones)

DEN1 LUVVIE

Deep Neutral (Neutral Undertones)

DEW1 SERENA

Deep Warm (Golden Undertones)

DEC1 VIOLA

Deep Cool (Red Undertones)

BRIGHTENER

Fair Neutral Brightener for Fair-Medium Skin Tones

PEACH

Peach Colour Corrector for Fair-Medium Skin Tones

OCHRE

Ochre Colour Corrector for Medium-Deep Skin Tones

FC1 ROSIE

Fair Cool (Pink Undertones)

FW1 MARINA

Fair Warm (Yellow Undertones)

FN1 JULIA

Fair Neutral (Neutral Undertone)

LC1 MAGGIE

Light Cool (Pink Undertones)

LW1 SYLVIA

Light Warm (Yellow Undertones)

MN1 CHARLOTTE

Medium Neutral (Neutral Undertones)

MW1 ETTA

Medium Warm (Golden Undertones)

DW1 SHEMARA

Dark Warm (Golden Undertones)

DN1 CATHY

Dark Neutral (Neutral Undertones)

DEN1 LUVVIE

Deep Neutral (Neutral Undertones)

DEW1 SERENA

Deep Warm (Golden Undertones)

DEC1 VIOLA

Deep Cool (Red Undertones)

INGREDIENT HEROES

A PATENTED TECHNOLOGY A patented technology, which creates a fluid with a high molecular weight to ensure the product feels weightless, flexible, and grippy on the skin (rather than drying down into fine lines).
VITA FREEZE A unique tripeptide complex that boosts the skins hydration stores and increases its strength.
CAFFEYE-LIKE VITA A natural alternative to caffeine that firms and tightens the skin.
PLANT STEM CELL TECHNOLOGY Both active ingredients are derived using plant stem cell technology. This biotech approach allows us to develop highly sustainable, clean, and vegan active ingredients.

95%

Skin Looks Smoother

90%

Reduction in Puffiness

85%

Improvements in Microcirculation

THE RIGHT MATCH FOR YOU

Colour Correct

To colour correct- apply the Holme Beauty Hytride Flex Concealer wherever you can see dark purple or red undertones (typically beneath the eyes, on the forehead, or around the mouth), or wherever hyperpigmentation is visible. The product offers high coverage and a surreal skin finish, however it can be layered to increase coverage should you desire.

Conceal

To conceal- Apply the concealer directly to the area you wish to cover, then press into the skin with your fingertip, the Holme Beauty No.6 Concealer Brush or Complexion Cushion.

Brighten

To brighten- to great depth and dimension, apply the Holme Beauty Candescent Concealer to areas of the face you wish.

FAQs

Which shade is right for me?

The Holme Beauty Hytride Flex Concealer is available in 2 colour correctors, 12 concealers, and 1 brightener, developed to work seamlessly with unique complexions and undertones.

Know your shade? Use our brand to brand shade finder to find your Hytride Flex Concealer match!

New to concealer? Take our quiz to discover the right shade for your skin tone.

How do I apply?

To colour correct- apply the Holme Beauty Hytride Flex Concealer wherever you can see dark purple or red undertones (typically beneath the eyes, on the forehead, or around the mouth), or wherever hyperpigmentation is visible. The product offers high coverage and a surreal skin finish, however it can be layered to increase coverage should you desire.

To conceal- Apply the concealer directly to the area you wish to cover, then press into the skin with your fingertip, the Holme Beauty No.6 Concealer Brush or Complexion Cushion.

To brighten- To create depth and dimension to your face, apply the Holme Beauty Hytride Flex Concealer to areas of the face you wish to bring light to. Blend with the Holme Beauty No. 6 Concealer Brush or Complexion Cushion to create an incandescent, diffused light effect with an artistry finish.

Please refer to Hilary’s educational content to understand how to customise your own application.

What is the concealer vessel made from?

The vessel itself is created using as high a percentage as possible of post-consumer recycled materials (lid = 75% PCR, vessel = 25% PCR), and the boxes are recyclable.

Is this product designed to be accessible?

Passionate about accessibility and inclusivity beyond the surface, Hilary has ensured that the Holme Beauty Hytride Flex Concealer is ergonomically designed with accessibility in mind- a square tube means it won’t roll away out of reach, and braille on the packaging ensures an easier and more joyful application process for those with decreased sight. You can also request Braille stickers for your products, by adding Free Braille Stickers to your cart.

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